Six common investor biases you should know

Seek to embrace rationality, question assumptions and dare to tread the path less travelled. Your wealth deserves nothing less, says the author. Image: Pixabay

Seek to embrace rationality, question assumptions and dare to tread the path less travelled. Your wealth deserves nothing less, says the author. Image: Pixabay

Published Sep 19, 2024

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Frants Preis

In the labyrinth of investment decisions, even the most experienced investors can find themselves ensnared by cognitive traps. The mental blind spots, known as investor biases, can lead us astray, clouding judgement and distorting reality. It is imperative for investors to recognise and combat the biases to navigate the markets effectively.

Let's shed light on six of the most prevalent investor biases.

Confirmation Bias: Picture this: you are bullish on a stock, so you eagerly devour news articles and analyst reports that validate your optimism. You conveniently overlook any contrary evidence that might challenge your stance. This is confirmation bias at play – the tendency to seek information that confirms our beliefs while disregarding conflicting data.

Loss Aversion: The pain of a loss exceeds the joy from an equal gain. Investors afflicted with loss aversion might hold onto losing investments for too long, hoping they will bounce back to breakeven, rather than cutting their losses and reallocating capital to more promising opportunities.

Anchoring Bias: Ever fixated on a particular price point, even when it no longer holds relevance? That is anchoring bias in action. Investors often anchor their expectations or valuations to past or arbitrary reference points, blinding themselves to new information or changing market dynamics.

Overconfidence: Confidence can be a double-edged sword in investing. While a healthy dose of self-assurance is essential, overconfidence can lead investors to take excessive risks or overestimate their ability to outperform the market. Remember, humility is often the hallmark of successful investing.

Recency Bias: Short-term memory tends to dominate our perceptions, causing us to place undue emphasis on recent events while overlooking historical context. In investing, this manifests as recency bias – the tendency to extrapolate recent trends into the future, potentially ignoring long-term fundamentals.

Herding Mentality: Humans are social beings, wired to seek safety in numbers. The instinctual urge can manifest in investing as the herding mentality, where individuals follow the crowd rather than conducting independent analysis (Fomo – fear of missing out). Yet, blindly following the herd can lead to market bubbles or panics, rather than rational decision-making.

Recognising the biases is the first step towards mitigating their impact on investment outcomes. By cultivating self-awareness, diversifying portfolios and seeking diverse perspectives, investors can inoculate themselves against the pitfalls of cognitive bias.

Seek to embrace rationality, question assumptions and dare to tread the path less travelled. Your wealth deserves nothing less.

Frants Preis is the managing director of Preis Investments.

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